When considering the purchase of an investment apartment, one crucial question should come first: does this location work in favor of my return?
In the case of mountain resort investments such as Szczyrk, the answer depends on many factors – accessibility, proximity to ski slopes, views, sun exposure, or nearby services. The address Szczyrk Willowa 12 meets all these criteria and clearly stands out from other offers.
Why? Because it’s one of the best-located spots in the entire resort – from both a tourist and investor perspective.
Szczyrk Willowa 12 – what makes this location special?
Willowa 12 is located in the very heart of Szczyrk’s tourist and recreational area – but away from noise and crowds. The building is:
- just a few dozen meters from the lower station of the cable car to Skrzyczne (the highest peak of the Silesian Beskids),
- close to main ski and biking trails,
- with fast access to restaurants, a spa zone, and local infrastructure,
- offering scenic mountain views and southern exposure.
This combination makes the new apartments at Willowa 12 some of the most sought-after in Szczyrk – with high occupancy during both the winter and summer seasons.
How does location impact ROI?
In the world of real estate investments, ROI (Return On Investment) depends not only on the apartment’s standard. Equally important are:
- the number of bookings throughout the year,
- daily rental price,
- guest satisfaction and reviews.
Thanks to its placement in Szczyrk’s primary tourist zone, Willowa 12 offers:
- up to 20–30% higher rental rates compared to properties located further from slopes or the center,
- more visibility on booking platforms,
- shorter vacancy periods between seasons,
- greater resale value in case of future sales.
New apartments in Szczyrk – what do tourists expect?
Today’s travelers look for more than just a bed and a bathroom. They expect:
- high-quality interior finish (Scandinavian or modern style),
- a kitchenette or fully equipped kitchen,
- relaxation space (balcony, terrace, mountain views),
- parking, Wi-Fi, spa zone,
- a location that allows walking access to all central attractions.
New apartments in Szczyrk, located at Willowa 12, tick all these boxes. Many investors additionally choose to buy with rental service included – either in aparthotel format or with the support of a private operator.
Willowa 12 vs. the competition – key advantages
Comparing Willowa 12 to other developments in Szczyrk reveals several distinct advantages:
- closer proximity to the ski lift and gondola than most modern projects,
- year-round accessibility (well-maintained access road, on-site parking),
- unique views – southwest exposure,
- boutique character – no dense surrounding buildings.
All of this results in higher booking potential and a better reputation among guests.
What does Sky Resort at Willowa 12 offer to investors?
Sky Resort is a premium apartment complex that:
- is located directly at Willowa 12,
- offers apartments finished to a turnkey standard,
- includes a spa area, elevator, and underground parking,
- provides full short-term rental service,
- allows for a few owner stays per year,
- generates passive income from the very first season.
Investors don’t need to worry about marketing, cleaning, or guest communication – the operator handles everything.
Investment in the heart of Szczyrk – how much can you earn?
While every investment has variables, at Willowa 12 you can expect:
- 70–90% occupancy during peak seasons,
- daily rates from 450 to 750 PLN per night,
- 6–8% annual ROI in a revenue-sharing model,
- additional 5–10% annual property value increase.
All of this comes with minimal involvement from the owner – Sky Resort takes care of everything.
Conclusion – is it worth investing in Szczyrk Willowa 12?
If you’re looking for:
- the best location in Szczyrk,
- a hands-free and profitable investment,
- a property with strong appreciation potential,
- the possibility to combine profits with your own holiday in the mountains,
then Willowa 12 should be at the top of your list. It’s a location that not only attracts tourists but also works for your return – every single day.
Want to learn more about available apartments at Willowa 12?
Contact our team of advisors – we’ll prepare a personalized earnings forecast and guide you through the entire investment process.



